These two commercials help illustrate just how standard the story of Sherlock Holmes is for every generation all over the world. It was actually fairly difficult to find the Red Bull commercial in english, since most of them I found were international commercials. I also found it interesting that with the “stimulation” of Red Bull, Watson became smarter than Holmes. The second video is from the 1990s, and shows how the Holmes-Watson relationship can even be adapted to babies.